Unlock The Power of
Marketing Excellence!
“Mastering marketing and negotiation skills are the cornerstone of every agent’s success.” ~ Chasen Chess
My marketing skills can be traced back to my university days at OU (University of Oklahoma) and UCLA where I studied psychology, marketing, and business. I was always curious as to why people do what they do and buy what they buy. It’s been a life-long passion and for the last 3 decades, I’ve applied it to my successful real estate business.
I started my first business when I was 25 years young and haven’t looked back. As a lifetime entrepreneur, I’ve owned several successful businesses including a record company, published a travel magazine, owned a chain of health clubs, a personal fitness business that catered to Hollywood celebrities, produced and hosted a popular podcast called Entrepreneur Marketing Mania, and then my real estate business beginning in 1991. To say the least, I’ve learned a lot about marketing over these 35-plus years.
This extensive marketing knowledge inspired my upcoming book, “THE REAL ESTATE MARKETING WHISPERER“ – Savvy and Successful Marketing Methods for Home Sellers, Real Estate Agents & Investors, due to be released in late summer 2025.
I am the only agent in America that has a currently published book that focuses exclusively on marketing. If you plan to sell your home in the near future, when we meet, I’ll bring you a complimentary copy.
What’s inside
Here are a few of the chapters that I cover in the book.
Real Estate Marketing Strategies
Impact of AI on Real Estate Marketing
Target Market-Centric Approach
Effective Use of Bandit Signs
Power of Blogging in Real Estate
CRM for Comprehensive Tracking
AI-Driven Copywriting for Engaging Content
Branding and Logos in Marketing
Leveraging Broker Open House Tours
Clear and Open Communications
Utilizing Books for Marketing
Buyer Pre-Qualification Importance
Red Carpet Concierge Services
Leveraging Craigslist for Marketing
Understanding and Analyzing Competition
Commission’s Role in Effective Marketing
Premium Customer Service a la Ritz-Carlton
Optimizing Buyer’s Agent Commissions
Navigating Contracts for Detail-Oriented Marketing
Diverse Advertising Techniques
(Local, National, International)
If you find another agent in San Diego County that has my level of marketing expertise, let alone has written a published book on the subject, you should interview them. If not, connect with me so I can chat with you about how to sell your home for maximum profit, in the shortest time possible.
Connect with Chasen now. 619-344-1926 or chasenchess@whisselrealty.com